Anthony McDonough brings more than 25 years of senior international business, marketing and consumer-brand leadership to TNBG. His corporate career has included General Motors, Fitness First and SCA, where he worked across major global FMCG brands including Libra, Libresse, Sorbent, Zewa and Libero. Anthony led marketing and operational divisions across Europe, with responsibility spanning businesses generating more than US$2 billion in revenue. His original training in organic chemistry provides an additional technical foundation for product development and innovation. Anthony subsequently applied that multinational experience as a repeat entrepreneur. Together with Christopher Glebatsas, he co-founded Lqd, growing the Australian men’s skincare business into major international retailers including Sephora, Harrods, Bloomingdale’s and David Jones. The pair later launched Unlabelled, which rapidly secured national distribution through Chemist Warehouse and Coles. As Co-Founder and CEO of TNBG, Anthony leads corporate and portfolio strategy, product innovation, brand development and consumer growth. His ability to combine multinational systems and strategic discipline with founder-led creativity and speed is central to TNBG’s ambition to build globally relevant beverage brands.

Christopher Glebatsas brings a 15-year international career in finance, commercial management and operations, with experience leading teams and businesses across Europe, Asia, North America and Australia. His corporate background includes Deutsche Bank in London and Investec in Australia, together with broader experience spanning finance, retail, FMCG, technology and e-commerce. As an entrepreneur, Christopher co-founded and scaled Lqd and Unlabelled alongside Anthony McDonough. He has managed the operational infrastructure behind their ventures—including financial management, investment funding, sourcing, manufacturing, logistics, legal compliance, sales and international distribution. This included securing $7.5 million in growth funding and building the operational capability required to supply major Australian and international retailers. As Co-Founder and COO of TNBG, Christopher leads the company’s commercial and operating model, supply-chain partnerships, financial execution and route-to-market strategy. His combination of institutional financial experience and hands-on entrepreneurial execution ensures TNBG can pursue rapid growth without sacrificing commercial discipline, governance or scalability.

Nicola Foster is an internationally recognised creative leader whose career spans some of the world's most respected advertising agencies, including McCann, DDB, Ogilvy and Cummins & Partners across Australia and London, developing campaigns for global and Australian brands including BMW, L'Oréal, Beck's Bier, Telstra, McDonald's and Westpac. Nicola later moved client-side as Creative Director for ASX-listed Kathmandu, where she built and led an in-house agency dedicated to strengthening the brand from within. That work helped return the business to profit for three consecutive years and played a key role in defending Kathmandu against a hostile takeover bid from Briscoe Group — proof that a strong brand is itself a commercial defence. As Group Creative Partner at The BIMM Group, Nicola worked alongside Anthony McDonough and Christopher Glebatsas to translate commercially strong ideas into distinctive consumer brands, leading the creative direction of Unlabelled's bold, inclusive launch campaign. As Creative Director of TNBG, Nicola leads the creative vision of its growing brand portfolio, from identity and packaging through to retail activation and campaigns. Her combination of global agency experience and hands-on entrepreneurial brand-building gives TNBG an embedded, world-class creative capability.